EU cross-border trade, explained
EU import rules are changing. Ship with confidence.
Plain-English news, guides and a live rule tracker for online sellers outside the EU who ship to EU customers.
Explore by topic
Every rule, date and amount is checked against official EU sources and linked so you can verify it.
Customs & Duties
What you pay at the EU border, per item, and who pays it.
VAT & IOSS
How EU VAT works on orders under €150.
Shipping & Logistics
Handling fees, product identifiers and carriers.
Rule Tracker
Every dated change, 2026–2028.
Seller Guides
Practical checklists you can act on today, starting with the holiday season.
Latest updates
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EU customs reform timeline 2026–2028: the EU Customs Data Hub, the new EU Customs Authority, and when standard duty rates replace the flat €3
The EU Customs Authority in Lille, the Data Hub (mandatory for e-commerce from 1 July 2028) and when normal duty rates replace…
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Checklist: 10 things to update in your store before shipping to EU customers this holiday season
Pricing, duty-paid vs unpaid, HS codes, product identifiers, carrier settings and returns: 10 store updates before the EU holiday peak.
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IOSS explained: how VAT works on EU orders under €150 and whether you should register
How the Import One-Stop Shop works, why non-EU sellers need an intermediary, and how the €3 duty and €2 fee affect the…
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1 November 2026 EU changes: handling fees and new data requirements on low-value parcels
From 1 November 2026: a €2 EU handling fee per item at any value, plus mandatory product identifiers on parcels up to…
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The EU’s €150 duty exemption is gone: what the €3 per-item customs duty (from 1 July 2026) means for your shop
Since 1 July 2026, EU parcels under €150 pay €3 duty per item category, not per parcel. How it’s calculated, who pays…
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Customs brokers, carriers, VAT specialists and e-commerce tool makers can share their expertise with sellers who need it.